Hershey's Chocolate World Kicks Off Its 50th Anniversary Celebration

Fifty years ago, Hershey’s Chocolate World opened in Hershey, Pennsylvania. Reminiscent of a world’s fair pavilion, the free-admission attraction replaced the former Hershey chocolate plant tour with a state-of-the-art dark ride (Hershey’s Chocolate Factory Tour) along with a large retail floor. Chocolate-themed attractions and experiences have been added throughout the years, and 2023 marks the golden anniversary of this unique experience.

Photo credit: Hershey’s Chocolate World

Fiftieth Anniversary events will occur throughout 2023, starting with last weekend’s chocolate sculpture unveiling. Created by Jim Victor and Marie Pelton, the custom sculpture is a playful recreation of Hershey’s Chocolate World and will be on display throughout the summer.

Photo credit: @adventures_jbh

This summer, a new, unannounced attraction will replace the former 4D theater. Also, a birthday celebration is scheduled for the attraction on June 30th, including exclusive food and beverage options and character meet-and-greets with special collectibles.

Photo credit: Hershey’s Chocolate World

Future events at Hershey’s Chocolate World include a Milton Hershey’s Birthday celebration on September 11, 2023, and a special Holiday Chocolate House to wrap up the 50th Anniversary.